About Me

I’m James Robert Pickard, a freelance writer from the historic market town of Skipton, North Yorkshire. Having worked in retail for over ten years, I have first-hand experience of how those businesses operate and understand the importance of branding. My writing helps these businesses by crafting compelling copy and creating engaging content. However, I’m open to working across different niches and growing my expertise along the way.

I have an interest in property, business, and finance. I’m actively developing my understanding of these broad topics.

I’m a firm believer in the power of storytelling because that’s how we form emotional connections. Everyone has a story. Your ‘why‘ is why they buy. Let me help tell yours.

One question.

Out of thousands of writers, why should you choose me?

You want a writer confident in the quality of their work. Anyone can string sentences together but not everyone has passion and that is what brings the words to life, holding your attention. Without it, the words feel dull, flat, and forgettable. It is the difference between standing out from the crowd or blending into that sea of blandness and mediocrity. No one wants to blend in when there is so much competition!

You don’t want a writer who overpromises and then underdelivers because that’s time you can’t afford to waste. This means you have to go through the process of finding another writer, spending more money and time to get the results you were originally looking for.

Not with me.

I write with authority on my subject matter, conducting thorough research to ensure accuracy of facts and figures as well as capturing the essence of what makes you unique. I take the time to listen to your needs. I deliver on the promises I make, going above and beyond to exceed your expectations, achieving the results you desire.

I act with transparency, integrity, and honesty because I value those qualities above all else, which seems rare these days. My commitment to a project is unshakeable and when the pressure is on to meet that looming deadline, I don’t crumple; I strive to deliver.

I’m a natural storyteller who creatively blends storytelling with hard-hitting facts, weaving complex threads into something that deeply resonates with your audience, adapting my style and tone as necessary. I take complicated ideas and break them down so they’re easy to understand. I generate fresh ideas and incorporate existing ones, expanding upon them.

Ready to tell your story and build your brand?

Explore my services: